Copyright 1960 by Noel Decorations Inc. The tin litho book pictures the following animals: cat, battery operated cat toys, duck, hen, rat, fox, pony, pig and calf.
To store the Santa the book must be removed. ALPS produced some of the better quality mechanical and battery-operated Japanese toys during the post-war years. The firm stopped toy making in the early 1970s and became a manufacturer of electronics and is still in business today. Animated Santa Claus”, rings his bell, moves his arms, moves his head and his eyes light up, sitting on a tin house, battery operated. Normally he is holding more presents, but some must have got lost over the years. Marked on the chimney “MADE IN JAPAN”. I do not see a manufacturer’s mark.